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Robinson Club


Robinson Club GmbH, a subsidiary of TUI AG headquartered in Hanover, is the German quality and market leader for resort holidays within the premium segment. The portfolio currently contains 26 club resorts in 15 countries with a capacity of about 16,000 beds.

Founding of the Robinson Club GmbH in 1970, TUI and the Steigenberger Hotel AG, Frankfurt, founded Robinson Club GmbH.

The “Jandia Playa” TUI hotel partner in Fuerteventura opened its doors with the new concept as the first ROBINSON Club on January 1, 1971. From that moment, ROBINSON set out to offer a holiday that was significantly different to other holiday hotels around at the time, initially predominantly to German guests. For a group of guests who wanted more than just sun and sand, but also activities, a new concept was born for a sporty, entertaining and sociable holiday, with or without children, singles or in couples.

In 1974, in Kenya, the first facility designed entirely by ROBINSON was put into operation whereafter further clubs followed all around the Mediterranean and in the Alps. By securing the Steinberger shares in 1989, ROBINSON became a 100 percent subsidiary of TUI.

In 1998, the TUI Holly, an award from TUI guests for the 100 most popular hotels, was awarded to ROBINSON.

In 2000, ROBINSON opened its first ever club in Germany, the ROBINSON FLEESENSEE in Mecklenburg-Vorpommern.

In July 2003 the ROBINSON CALA SERENA in Majorca celebrated its impressive reopening after extensive renovation. With its spacious WellFit oasis covering 2000 sq. m., Club Cala Serena set new standards.

In 2008 ROBINSON expanded its portfolio to 21 facilities: the ROBINSON AGADIR in Morocco opened its doors at the end of April. In July the opening of the ROBINSON QUINTA DA RIA in Portugal followed.

Robinson also expanded further in 2009: in addition to the opening of the ROBINSON SARIGERME PARK in Turkey, the opening of the ROBINSON CLUB MALDIVES in the Maldives in particular was another milestone in ROBINSON’s strategy.

In 2012, the company also had ambitious growth plans and welcomed three new facilities to the ROBINSON family. Reopening number 3, the ROBINSON LANDSKRON in Austria, returned to the portfolio after seven years.


Winter 2017: Robinson expanded the portfolio again and opened 2 new properties in Asia: ROBINSON KHAO LAK in Thailand and ROBINSON NOONU in the Maldives.

The next new addition to the ROBINSON FAMILY is the ROBINSON CABO VERDE on the Cape Verde island of Sal, which has been welcoming guests since December 2019. In the following year 2020, the new building and third resort in Greece opened on the island of Crete: ROBINSON IERAPETRA.

The ROBINSON CYPRUS on the sunny island of Cyprus is a brand new addition to the portfolio and has been open since June 2021.


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